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Our Values

Our Values

Our values guide what we make at DENSO, how we make it and where we’re headed. We’re committed to creating innovative solutions and helping out in our communities to create a better future for generations to come. It’s this commitment that drives us to continuously improve, fuels our passion and strengthens our company.

Rollover each value to learn more.


We want to help make the world a better place by developing solutions that make cars safer and more reliable. Our active and passive safety products and advanced research and development efforts all add up to less traffic accidents and more peace of mind.


Our green ways are part of everything we do. From smaller, lighter, more efficient products to waste-reducing worm farms and water recycling – these are just some of the ways we reduce our environmental impact.


Mono-zukuri – the art of making things – is at our core. We have some of the most innovative thinkers and creators around, developing our quality products, as well as the materials, robots and machines that make them.


Global collaboration across all DENSO group companies worldwide ensures global solutions for our customers. Together, we can develop innovative products and technologies that protect lives, preserve the planet and create a bright future for generations to come.


We’re constantly looking to the future to see how we can use our expertise to push the limits of technology, transform the auto industry and contribute to a better world.


DENSO is built on quality. We focus on quality from design to production, going above and beyond industry requirements and customer expectations. It’s our “quality first” thinking that helps to make DENSO successful.


We’re a team of more than 23,000 in North America and 150,000 across the globe. It’s our diverse culture, unique strengths and strong collaboration that make DENSO successful.


We’re always looking for ways to improve. It’s our commitment to kaizen – continuous improvement – that allows us to provide high-quality products that meet and exceed our customers' needs. We believe each step in the product lifecycle offers an opportunity and a challenge to improve.