Yoshihiko Yamada, President, DENSO Sales California, Inc.
Yoshihiko Yamada became president of DENSO Sales California in January 2008. Yamada joined Nippondenso Co. Ltd. (DENSO Corporation) in April 1977 after graduating from Nagoya University with a Bachelor’s Degree in Law. His first assignment was in the Overseas Sales and Marketing Department at DENSO headquarters in Kariya, Aichi, Japan.
In 1983 Yamada was given his first overseas assignment in the Sales And Marketing Department at DENSO Australia. Since then he has held various executive positions at DENSO Indonesia, Singapore, and Thailand. His most recent position was president of DENSO International Thailand from July 2005 until January 2008.