DENSO Sales California—DENSO Sales California (DSCA) was honored with a Bronze Telly Award for its “The Power of Nature” commercial that promotes DENSO Iridium Power spark plugs.

The commercial aired nationwide on cable television stations, such as Speed Channel and Spike TV, networks geared specifically toward automotive interests. The commercial focused exclusively on DENSO’s Iridium Power spark plugs and their capabilities. It targeted consumer automotive performance enthusiasts seeking more intensity from their car, truck or motorcycle.

The Telly Awards honor outstanding local, regional, and cable television commercials and programs, as well as the finest video and film productions. The awards began in 1978 and strive to strengthen the visual arts spectrum by inspiring, promoting, and supporting creativity. Industry leaders, large international firms, local production companies and advertising agencies all seek to achieve the highly prestigious Telly Award.

You can view the award-winning commercial by visiting the events section of DENSO’s Iridium Power website at www.densoiridium.com.
—Amy Holtyn